11.7 min read2931 words

Beauty trends in 2021 | The things to do left from 2020 for your beauty


Mahlagha Homayouni


July 10, 2021


What are the predictions of fashion and beauty experts?

After a really tumultuous year in 2020, we all seem to be eager for a fresh start in all areas. Beauty and related issues were severely affected by the Corona outbreak this year, beauty salons were closed, and each of us had to become our own hairdresser and beautician, dye or cut our own hair, and take care of it by ourselves. Let’s take a look on beauty trends in 2021 and the things we did not care in the last year!

Beauty Trends in 2021

However, after a few mistakes in dying our hair and combining homemade face masks, we gradually became immersed in the culture of skin and hair care and beauty at home. Many of us now have great skills in skin massage, eyebrow makeup, hair braid styles, etc. and we have learned how to take care of our skin and hair with a daily routine. In this article, we want to go to the beauty trends in 2021 and see what the new world has in store for us this year.


skin assessment

Chapter 1

What beauty trends are waiting for us in 2021?

Many beauty experts and specialists have high hopes for 2021, the year when our knowledge in the field of beauty is supposed to reach its peak. According to these experts, even if the first half of 2021 is spent holding online meetings, we are all still open to what 2021 is supposed to bring us. From luxury disinfectants and probiotic skincare products to antibacterial and natural hair care products; it is predicted that we are going to welcome them in the new year.

In the following, we introduce 13 top beauty trends in 2021 all of which worth trying.

Considering hygiene as much as possible

Soap and hand sanitizer may not be the most attractive option to introduce in the list of beauty trends in 2021 , but when the need arises, these products become the priority of beauty products. Beauty brands have opened their ways to observe hygiene as much as possible for the first time in history during these years and they look more luxurious than ever.

Not only will the perfume and packaging of these products be improved in the new year, but their raw materials will also be better and more suitable for the skin. 2020 was a year of harsh soaps and disinfectants, but that will change in 2021. The industry’s leading brands try to make products that are more effective, gentle and soft, and less irritating to the skin’s microbiome.

Providing more transparency in the ingredients of skin products

Statistics show that skincare brands that are more transparent about their product ingredients are more popular. Customers want to know what ingredients these products are made of and they are absolutely right. This has led healthcare companies to move towards environmentally friendly products. Whether it is in terms of packaging and formulation or the carbon footprint (the sum of greenhouse gases that an organization produces).

If these companies fail to move towards environmentally friendly options when producing their products, they incur high social and cultural costs and do not even deserve to be recognized as a healthcare brand.

Beauty Trends in 2021

Protecting the skin from the blue light of monitors and mobile phones

At the time of the Corona outbreak, almost every aspect of our lives took on a digital form. While the damaging effects of blue light from monitors and smartphones or tablets have been proven on the skin, companies are trying to use innovative and new compounds to achieve products that can overcome these damaging effects. Substances such as Rosa rubiginosa, Licochalcone A, turmeric, and algae are some of the options that help these organizations make care products more effective and be a part of beauty trends in 2021 for sure.

Skincare masks

Facial masks are not a luxury anymore and have become a fully available product, which has made our facial skin more vulnerable to skin irritations. These days, face masks have found different formulas and names. From skin emollient sprays and face masks made from zinc oxide to face masks designed to relieve the symptoms of using other face masks. However, the use of these masks has made us feel better about our facial skin, a beauty trend that will continue in 2021 for sure.

Liquid lipsticks

During the Corona outbreak, cosmetics became more durable and more popular. According to Charlie Riddle – Global Beauty Director and Head of Artistry for Stila Cosmetics – liquid lipsticks are becoming strong beauty trends in 2021 in the cosmetics market. Women, these days, are looking for cosmetics that have a high shelf life during the day and despite the use of masks, they will be easily cleansed and leave no worry about their washing.Beauty Trends in 2021


During this great pandemic, not wearing makeup has become one of the beauty trends in 2021 in the world. The combination of skincare and makeup is what Pinterest (one of the most popular social networks for photo sharing) refers to as a “new glow” in the field of beauty.

According to the Pinterest Trends forecast for 2021, people will move on to complex cosmetic routines, allowing the natural texture of their skins to speak for their beauty, clean and shiny skin with freckles on the face is not taboo anymore.

Microbiome health

Microbiome health has been a keyword in the beauty industry for years, but Joshua Ross – a celebrity cosmetologist in Los Angeles – says probiotic skincare will boom by 2021.

There are strong indications that microbiome skincare will be a big trend next year. A microbiome is an ecosystem of living microorganisms on the skin of every human being (numbering in the billions). Production has already begun on products that combine probiotics and prebiotics (eg, synbiotics) to help better balance the amount of microbiome on the skin.

What is the role of skin microbiome in beauty?

With the dramatic growth of beauty enthusiasts in recent years, it is natural that some trends become more popular in the market and become more popular than others. Now it’s time for the microbiome to come into focus. The purpose of these studies is to enhance skin health by looking at biology.

Beauty Trends in 2021

A collection of microorganisms (In billions) that live in the gut have many functions, from strengthening the immune system against the multiplication of harmful factors to the absorption and production of nutrients and vitamins. However, the gut is not the only part of the body that has a microbiota. Countless areas of the body (including the mouth and skin) have this set of beneficial microorganisms.

According to researchers, the skin has a small ecosystem of bacteria that has many functions such as controlling the colonization of pathogenic organisms, modulating the immune response, and helping to maintain the skin’s protective barrier. Therefore, skin microbiota is an integral part of skin health, especially playing an important role in combating conditions such as atopic dermatitis, psoriasis, and acne.

Do not take a hot bath in 2021!

Taking care of the skin microbiome is especially important right now, because due to our modern lifestyle with hot baths and unbalanced diets, this delicate ecosystem is under constant attack and its balance is disturbed.

This can cause inflamed and dry skin and increase the proliferation of pathogenic bacteria that can cause skin diseases. One of the best ways to take care of your skin microbiome is to use probiotic-formulated cosmetics in your daily skincare routine.

Probiotics are living microorganisms that, if given in sufficient quantities, can improve tissue repair, reduce sensitivity, control acne and dermatitis, scavenge free radicals, and prevent premature aging by balancing the skin’s microbiota and strengthening the skin’s protective barrier.

Skincare proceedings for online environments such as Zoom and TikTok

During the Corona outbreak, many of us did our jobs at home and used environments such as Zoom and Skype to participate in online meetings. Attending these online sessions made us pay more attention to our face and look for beauty measures that eliminate the effects of wrinkles in the corners of the eyes or forehead or lighten or fade the blackness and dimples of the eyes.

Demands for the beauty of the eyes or around the eyes seem to have increased dramatically. For example, there are many applications for dimples and puffiness. Our suggestion to you is that before coming to the office (Even online), try to improve the dimples and puffiness under your eyes with eye creams that use caffeine in their composition.

Beauty Trends in 2021

Why caffeine consumption becomes one of the beauty trends in 2021 for skin and hair?

Caffeine is basically a white, bitter alkaline-like crystal. It is also a stimulant drug found in the seeds, leaves, and fruits of some plants. It is sometimes considered a dangerous drug that may be addictive, but taking the right amount has positive effects on our health.

In addition to improving your mood, caffeine also improves the condition of your skin. This is why beauty and healthcare companies use caffeine in their products. Read the following tips to learn about the benefits of caffeine for the skin.

Free radicals cause premature aging of the skin. Wrinkles, fine lines, and loss of skin elasticity are three signs of aging. These symptoms are associated with free radicals. One of the amazing properties of caffeine is that it slows down the aging process of the skin. Caffeine’s antioxidants scavenge free radicals. As a result, the appearance of the skin improves. For this reason, caffeine (along with retinol) is widely used in anti-aging creams.

Caffeine is anti-inflammatory. Therefore, it reduces the amount of inflammation and redness of the skin and improves its appearance. This is why if you look closely at the ingredients of some skincare products, you will see that they have used caffeine. That is another reason why caffeine consumption becomes one of the beauty trends in 2021 for sure.

Dark circles can be caused by a variety of reasons, such as dehydration, allergies, or lack of sleep. Sometimes dark circles under the eyes are inherited. Although caffeine can not reverse genetic effects, its anti-inflammatory properties reduce the bloating and inflammation of these rings. It also prevents the accumulation of blood under the eyes and eliminates the dark shadows of the skin under the eyes.

Smarter technology tools and handsets

Laser hair removal lasers, microcurrent rollers, and advanced contouring tools are gadgets that help people take care of their skin and body at home. According to dermatologists, beauty brands are making amazing skin and hair care tools that can make the process of beauty routines much easier and drastically reduce the number of times we go to beauty salons.

Antibacterial hair care products

Given that each of us touches our hair an average of 10 times an hour, it is likely that our hair hosts bacteria and viruses that we are unaware of. To solve this problem, beauty brands – according to beauty trends in 2021 – are developing antibacterial hair care products such as shampoos, cleansing sprays, and more. Products with their antimicrobial disinfectants, clean your hair from any germs.

Beauty Trends in 2021

In 2021, making homemade shampoos and soaps become a really great trend!

If you have decided to reduce the consumption of industrial products, you should do it yourself and make handmade products as much as possible. Making homemade shampoo is one of the simplest options for following a healthier lifestyle. Homemade shampoo as much as these products (industrial products) or even more can keep your hair healthy. These shampoos help prevent hair loss and make the hair more radiant and stronger.

How to make homemade shampoo with aloe vera?

With this method, you will learn how to prepare aloe vera shampoo in solid form. It may seem a little different or weird, but solid home shampoo has all the properties of aloe vera and is good for you. So, follow the instructions to make it:

  • A small branch of rosemary
  • An aloe vera leaf
  • Half a kilo of glycerin soap base
  • 2 tablespoons lemon juice
  • 150 ml of mineral water or distilled water
  • 2 tablespoons almond extract

Once you have all the necessary ingredients, you can start making homemade shampoo:

  • Combine rosemary and aloe vera in a blender. If you feel that the resulting mixture has hardened, add a little water to it to reach the gel texture.
  • Transfer the prepared mixture to the boiler.
  • Crush the glycerin soap base and pour it into the pot after the boiler has warmed up.
  • Add lemon juice and almond extract to the ingredients.
  • Once the ingredients are melted, pour them into the mold and wait for it to harden.
  • Crush the material into rectangular pieces and wrap each piece in wax paper.

You can use this homemade shampoo one to three times a week. All you have to do is moisturize your hair first, then apply a solid shampoo to all parts of your hair and wait a few minutes. Then you can rinse your hair.

Beauty Trends in 2021

Scientific scalp care

Scalp care, which is part of the hair care category, is becoming one of the beauty trends in 2021 for sure. There are said to be many overlaps between hair care and skin care, especially since researches these days focus heavily on scalp care. According to dermatologists, some of the new scalp care trends include the use of platelet-rich plasma (Liquid gold injections that reduce hair loss based on scientific findings).

Herbal and natural skin care products

Herbal and natural skincare products will be one of the beauty trends in 2021 for some reasons. Some of the most sought-after and popular ingredients in making these products include Bakuchiol, Gotu Kola, ginger, and hazelnut herb.

Until recently, herbal and natural skin care products did not receive much attention, but with the increase in customers who care about environmental issues, many brands have gone to introduce their natural and herbal care products.

Better reconcile with your natural hair

According to Pinterest Trend Predictors in 2021, avoiding artificial hair conditioners will be one of the beauty trends in 2021 for sure. According to this trend, styling hair using Babyliss, hair straighteners, or hair dryers will be less popular.

Beauty Trends in 2021

This trend says “let your hair have its original state from time to time and do not style it using different tools”. And of course, another prediction is that the braidings are back. New hair weaving techniques such as bubble braids and box braids are becoming more common. In addition to braids, colorful hair beads or highlights that give hair a bolder and more glazed look are also popular.

Skin and hair health is very important; ‌ Also read:

Anti-aging skincare ingredients | 4 skincare ingredients you need in your anti-aging arsenal

Chapter 2

Some makeup tricks that become beauty trends in 2021

The use of low-maintenance methods and trends has become more important than ever during this time of the Corona virus, or at least that is inferred from Pinterest’s 2021 trend forecast report. Here are some tricks that become trends in 2021.

Beauty Trends in 2021

Claw hair clips

Clips of all kinds – butterfly, barrette, pearl – were the trend of the day all year round, but by 2021 most claw clips will be on the market. This trend is a favorite of celebrities and influencers like Bella Hadid and Kendall Jenner. Claw clips are a great way to gather hair, especially during this Corona period when many women cut their hair short and want to be ready for video calls quickly.

Interesting eyeliner

Thanks to the face mask, classic eyeliner will be very impressive in 2021. You can use glitter and uncoordinated colors or work on your lower eyelid lash line. If you want to do this trend easily, go for a classic cat eyeliner, but try to draw two lines, one in black and the other in bold like jade.

Monochrome makeup style

One of the interesting beauty trends in 2021 is a monochrome makeup style. The new makeup style will definitely get a lot of attention in 2021, but the simplicity of this style may be a bit repetitive. Monochrome makeup is now a great way to enhance the natural look of your face, while the rest of your makeup should look subtle and gentle. Try a multi-purpose product around your eyes, lips, and cheeks with shades of pink and purple to give a beautiful color and glaze to your whole face.

Refillable skin care products

Being an environmentally friendly factor will also play an essential role in the design of beauty product packaging. These days, most brands are trying to market recyclable products by offering refillable products and preventing the accumulation of waste in the environment. This is expected to become a general rule in 2021.

Concealers of 2021

While in the beauty trends in 2021, concealers are used in fewer areas, but you should choose a concealer that is close to the skin color and a little lighter. Simply apply the concealer to the inner areas of the eye, which are close to the nose and below the lower eyelid, in a straight line. Also, use concealer around the end of the nose and above the jaw contour.

Chapter 3

Last word

In this article, we have provided a number of beauty trends in 2021 and it seems that the world is moving towards healthier and more natural products, and skin and hair care have become more of a priority than cosmetic products. What do you think about the beauty trends of 2021? Are these trends and practices sustainable or have they become popular only because of the spread of the Coronavirus, and with the disappearance of this virus, these trends will also disappear?

Skin and hair health is very important; ‌ Also read:

Clay mask for skin | What is a clay mask and how does it work?

Beauty Trends in 2021


Are headbands Style 2020?

“Headbands have shown the biggest increase in searches within the accessories category. The top style for 2020 will be the padded headband, which has seen a +14,100% spike! Other top styles include embellished (especially with pearls), velvet, braided, and knotted headbands, or any combination of these.”

What defines beauty?

the quality or aggregate of qualities in a person or thing that gives pleasure to the senses or pleasurably exalts the mind or spirit : loveliness a woman of great physical beauty exploring the natural beauty of the island A thing of beauty is a joy forever …

What hair accessories are trending in 2021?

This trend hugely continues in 2021. There's no such thing as overdoing it. Incorporate as many types and styles of clips you want from pearl, rhinestone to barrettes or butterfly clips. Feel free to be creative and make it fit your own individual style and mood.

How do you wear a 2021 scrunchie?

To begin, gently gather all of your hair into a messy bun at the top of your head. Add a few bobby pins to tame any loose strands and wrap a scrunchie around the bun to secure the style. Complete your look with a few spritzes of the Pureology Style + Protect Soft Finish Hairspray for a flexible, radiant finish.

Is contouring still in 2021?

Harsh contouring was all the rage, but 2021 is going to see a softer look. ... But harsh contouring and the trend of changing the shape of your face with bronzers and highlighters will be out the door come 2021 — don't tell James Charles, he'll be devastated.

YouTube Video: